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Arduino.cc

17
May

Arduino announces new US made "Genuino" brand amidst legal battle over "Arduino" brand

Arduino.cc and Adafruit rebrand Arduino into Genuino admist legal issues.Arduino.cc Announces New "Genuine" Brand​

Maker Faire Bay Area 2015: Arduino.cc has just announced a series of major changes to both the branding and manufacturing of its popular AVR-based development boards. In a partnership with Adafruit, Arduino.cc is launching a new global sister brand to the Arduino called "Genuino" (Translating to Genuine in Italian). The Genuino brand will encompass all of the official Arduino boards such as the Yun, Uno, Leonardo, etc, and will be manufactured at Adafruit's Manhattan facility in New York. This is a major move for Arduino.cc as the company has always taken pride in manufacturing its boards in Italy where Arduino was founded.  [node:read-more:link]

 
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